Members-only Product Marketing Strategy How to use personalization tactics in your product marketing strategy Discover proven personalization tactics to keep users engaged and drive conversions. Click to unlock powerful strategies....
Members-only Podcasts Analyzing pricing strategies for in-app purchases, with Mark Assini Join Nitin Kartik and Mark Assini as they have a riveting discussion on pricing strategies, customer impact, and the art of turning short-term pain into long-term gain....
Members-only Podcasts From PMM to VP in 3.5 years with Grant Duncan, VP of Marketing at HST Pathways Learn how Grant Duncan, VP of Marketing at HST Pathways went from PMM to VP of Marketing in just 3.5 years....
Members-only Events Top product marketing events of 2024 that you must attend This year, Product Marketing Summits are set to be bigger and better than ever. We're looking forward to sharing indispensable insights with product marketers at venues around the world....
Members-only Scholar program case studies “The program’s diverse cohort fostered meaningful connections” - PMM Scholar Program with Pratham Sharma Gain valuable insights into the PMM Scholar Program by reading about the firsthand experience of recent graduate Pratham Sharma....
Members-only Podcasts From layoff to job offer: Navigating product marketing job transitions with Yi Lin Pei Join Nitin Kartik and Yi Lin Pei as they discuss a time where Yi Lin helped a client land a job in product marketing within two months during a challenging job market....
Members-only Market & industry Is there a gender pay gap in product marketing in the US? The fight for pay equity has raged on for decades, but what is the real state of the gender pay gap for product marketers in the US in 2024?...
Members-only Podcasts When and why to delay a product launch, passing the mic, and a fresh start, with Collin Mayjack, PMM at Dataro In the 100th episode of Product Marketing Life, host Mark Assini bids farewell and hands over the reins to new host, Collin Mayjack, PMM at Dataro....
Members-only Case studies “It's fulfilling to share experiences and insights while also receiving fresh perspectives and ideas in return” - PMA Mentorship program Discover an enriching journey between mentor and mentee, fostered through the Product Marketing Alliance mentorship program....
Members-only Podcasts Quickbase's winning formula for data-driven product marketing Tune in to hear how the team at Quickbase use a winning formula to position the company in a market that requires a more targeted, data-driven approach....
Members-only Scholar program case studies “The best thing that’s happened on my PMM journey” – PMM Scholar Program with Gbemileke Ojeniran Gain valuable insights into the PMM Scholar Program by reading about the firsthand experience of recent graduate Pratham Sharma....
Members-only Top product marketing predictions for 2024 As we bid farewell to 2023, let's turn our gaze to the future of product marketing and explore what lies ahead in 2024....
Members-only Competitive Intelligence 5 effective strategies for competitive monitoring In today's fast-paced business world, keeping up with your competitors is crucial for success. This is where competitive monitoring comes in....
Members-only Podcasts Tailoring your go-to-market to your specific sub-vertical's ICP | Shaalin Parekh, Champify Learn how to tailor your go-to-market strategy to your sub-vertical's ICP from Shaalin Parekh, Founding Marketing Lead at Champify....
Members-only Articles How to use ChatGPT for product marketing What is ChatGPT and how can you use it to your advantage as a product marketer? Read more to find out....